When it comes to travel and outdoor communications, John Poimiroo has done it all. 

His consultancy, Poimiroo & Partners (P&P), is a virtual agency that utilizes John’s expertise and, when appropriate, “partners” who are equally accomplished independent specialists.

P&P has provided senior expertise at all levels of planning and execution for a broad range of marketing communications needs, including: marketing, public relations and publicity, crisis communications, strategic planning, brand development, advertising, economic and market research, tourism funding solutions (i.e., B.I.D.s, market orders), travel photography, travel trade development, graphic design, facilitation, collateral development, website development and refinement, and social media.

In 2013, P&P began adjusting its mix of clientele and work, voluntarily reducing its mix of marketing communications and PR clientele and shifting to travel writing, reporting, blogging and photojournalism. Continuing consultancies include: The California Parks Company and DogTrekker.com.  P&P will still entertain short-term assignments and speaking engagements, though is no longer accepting ongoing marcom clients. 

Most of John’s work, today, is spent editing and publishing CaliforniaFallColor.com which he founded in 2009 and has since been judged to be California’s best outdoor medium and best outdoor Internet site. He also produces editorial, broadcast and photographic content for the Mountain Democrat (California’s oldest newspaper), and American Forces Network (OnTravel.com).

John has received many awards and honors throughout his career, including: US Travel’s Best State Tourism Director (California), California Outdoor Writer of the Year, California Tourism Hall of Fame, University of Colorado’s Chancellor’s Tourism Award and the Society of American Travel Writers’ Bill Muster Bronze award for Cultural Photography (Wenzhou Brides).

John is a member of the Society of American Travel Writers, Bay Area Travel Writers, Outdoor Writers Association of California, serves as a member of the Circle of Chiefs selecting inductees to the California Outdoors Hall of Fame and is a Veterans Affairs Commissioner for El Dorado County.